The Million Moms March was a rally held on Mother's Day, May 14, 2000 in the Washington D.C. National Mall by the Million Moms March organization to call for stricter gun control. A counter-rally by the pro-firearm Second Amendment Sisters, was also held on the same day.
The Million Moms March began as a movement sparked by Donna Dees-Thomases after she viewed broadcast coverage of the Los Angeles Jewish Community Centre shooting in Granada Hills, California October 1999. Dees-Thomases was working a publicist for The Late Show with David Letterman,
Several Tri-State activists from the New York metropolitan area held a news conference in Manhattan, where they announced their intent to march in Washington. The march was held on May 14, 2000 to coincide with Mother's Day, with the organization reporting a turnout of 750,000 supporters. Following the event the organization became chapter-based and merged with the victim-led pro-gun control group Bell Campaign.
In 2001 the Million Moms March organization merged with the Brady Campaign. The Brady Campaign to Prevent Gun Violence and the Brady Centre to Prevent Gun Violence are affiliated American non-profit organizations that advocate for gun control and against gun violence. Together, they are commonly referred to as the Brady Campaign. They are named after James "Jim" Brady, who was permanently disabled as a result of the Ronald Reagan assassination attempt of 1981,
The Million Moms March against guns in America was organised by Donna Dees-Thomases, we were told she was an everyday housewife and political novice who was shocked into action after watching the aftermath of a shooting at a day-care centre. The establishment media repeated this portrayal of her throughout the entire network news system.
In reality, Dees-Thomases was a political veteran, a former congressional staffer, and publicist for the CBS news she is a shrewd well-connected player for the media elite, an insider. And she claimed that before the Million Moms March she hadn’t organised anything bigger than a carpool. Despite the huge media push for the event, it fell well short of the figure they were chasing.
Gun rights advocates have routinely challenged the Million Moms March on its use of statistics on child gun casualties with individuals and organizations on both sides of the gun debate either verifying or criticizing the group's data.
Dees-Thomases later wrote a book ‘Looking for a Few Good Moms: How One Mother Rallied a Million Others Against the Gun Lobby’, Something you wouldn’t have expected from a woman who claimed “she hadn’t organised anything bigger than a carpool”. She later quit her job on the Letterman Show to concentrate further on her gun control initiative.